» » Marketing Trends for Organic Food in the 21st Century (Computers and Operations Research, Vol. 3)

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by George Baourakis

Download Marketing Trends for Organic Food in the 21st Century (Computers and Operations Research, Vol. 3) fb2
Author: George Baourakis
ISBN: 9812387684
Language: English
Pages: 360 pages
Category: Marketing & Sales
Publisher: World Scientific Pub Co Inc (March 25, 2004)
Rating: 4.4
Formats: rtf doc mbr txt
FB2 size: 1764 kb | EPUB size: 1966 kb | DJVU size: 1628 kb

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This book explores the marketing trends for organic food products through the analysis of those elements that contribute to the expansion of the organic product market. It will aid marketers in facing the challenges that the organic food sector will encounter in the future.

It has become obvious that companies can organize organic production and influence consumers' purchasing behaviour through the employment of appropriate marketing strategies. This book explores the marketing trends for organic food products through the analysis of those elements that contribute to the expansion of the organic product market.

Электронная книга "Marketing Trends For Organic Food In The 21st Century", Baourakis George. Эту книгу можно прочитать в Google Play Книгах на компьютере, а также на устройствах Android и iOS. Выделяйте текст, добавляйте закладки и делайте заметки, скачав книгу "Marketing Trends For Organic Food In The 21st Century" для чтения в офлайн-режиме.

This book explores the marketing trends for organic food products .

those mainly used distribution channels (Baourakis, 2004;Santucci et a. 1999)

Introduction of the organic food to schools is not administratively (and financially) supported even if the organic farming subject to such a support and this support could play a positive role: degree of specific support for organic school food shows a significant relation to the actual use of organic food in school meals ( L?es and N?lting, 2011).

This book explores the marketing trends for organic food products through the analysis of those elements that . However, there are some misgivings about marketing in the 21st century. This volume addresses the positive and negative elements of marketing and questions & marketing a leviathan in today& societies?& Автор: Andreasen A Название: Social Marketing in the 21st Century ISBN: 1412916348 ISBN-13(EAN): 9781412916349 Издательство: Sage Publications Рейтинг

Marketing trends for organic food in the 21st century. World Scientific, 2004. A Migdalas, G Baourakis, N Kalogeras, HB Meriem.

Marketing trends for organic food in the 21st century. Marketing trends for organic food in the 21st century. Multicriteria methodology of evaluation of financing records of enterprises of rural sector: The case the co-operative and juice enterprises. G Baourakis, N Kalogeras, M Doumpos, C Stavropoulos, M Bankova,. Analysis of financing decisions with multiple criteria,(Zopounidis . e. 2001.

The marketing of organic products is viewed as a significant link between the production side of the business and the consumers, thereby facilitating the distribution of these relatively new products. It has become obvious that companies can organize organic production and influence consumers' purchasing behaviour through the employment of appropriate marketing strategies. This book explores the marketing trends for organic food products through the analysis of those elements that contribute to the expansion of the organic product market. It will aid marketers in facing the challenges that the organic food sector will encounter in the future.